Designing Sustainable Futures - Joseph Press, Manuela Celi

We are in a decisive decade that demands more inspired and informed practitioners who can use positive futures to rebalance the present. The book you hold seeks to be a thought‑provoking approach to imagine, create, and lead the journey to a more sustainable world – where a spectrum of choices, including regenerative practices, await conscientious citizens, companies, and communities.With this objective, and to help reverse the megatrends of economic disparity, social injustice, and climate change, the Institute for the Future (IFTF) and the Design Department of the Politecnico di Milano came together to prototype an approach to prepare all practitioners who seek to leverage the future to infuse our present with more impact and agency.Guided by global experts and inspired by a growing network of future‑makers, the authors share essential insights from this emerging landscape, offering thought‑provoking theory, innovative experiments, real‑world experiences, and practitioner stories. We draw insight and inspiration from many contemporary theories and practices, including strategic foresight, experiential futures, speculative design, design fiction, systems design, participatory design, and transformative leadership, and an emerging entry with genAI‑augmented design.Regardless of whether you have a design or management background, or want to create a for‑profit or non‑profit, this book enables professionals across industries, as well as students preparing for a career in strategy, innovation, or transformation, the knowledge, skills, and confidence to strengthen resilience and guide the transition to the more sustainable practices of a better world.